RSVP For This Webinar


Join us for a fireside chat diving into insights from The 2024 State of Strategic Response Management Report. This transformative research – conducted by Responsive in partnership with APMP – surveyed over 750 professionals from around the globe to unveil what sets top-performing bid and proposal teams apart. We’ll delve into key data points and discuss actionable strategies to increase win rates, capture more opportunities, and maximize organizational impact.

Target Audience:

• Bid, proposal, and capture professionals and leaders.
• Executives across revenue, sales, IT, and operations, including CXOs.

Top Takeaways:
 

• Getting a seat at the table: Advocate for resourcing by demonstrating the impact of your team. Measure the right metrics to shape the story of your success and collaborate with C-level executives on a regular basis. Companies with the highest win rates exemplify a synergistic relationship between the C-suite and bid and proposal teams.
• Design scalable processes that unify teams: Strategic Response Management is an organization-wide imperative – and bid and proposal teams are the nucleus. Leading organizations are seeing higher win rates, greater revenue, and higher employee satisfaction by clearly prioritizing SRM operations, including clearly defining roles across teams and stakeholders, providing training for anyone in the organization who responds to RFPs or other information requests, and actively using analytics to improve processes and win rates.
• Invest in the right resources to fuel growth: Organizations seeing higher revenue growth are 3X more likely to use an AI-powered SRM platform. Plus, investing in a self-service SRM solution democratizes knowledge across the organization while unburdening already strained bid and proposal teams.

Speakers:

Jennifer Cannizzaro, VP Product Marketing, Responsive

Jennifer Cannizzaro, Vice President of Product Marketing at Responsive, is responsible for accelerating customer value across the Responsive platform. She has been an SME in response management processes for many years and as such is passionate about transforming response processes from a dreaded, “painful necessity” to “necessary to win.” She brings more than 15 years of commercial strategy, product marketing and marketing leadership in B2B/B2B2C and has worked across diverse industries, geographies and operating environments. 


Rick Harris, CP, APMP, CEO APMP